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Focusing on professional-only also has substantial difficulties. Will employees want to carry 2 phones, or will they want to be able to use their consumer smar
by elehack 15y ago
Focusing on professional-only also has substantial difficulties. Will employees want to carry 2 phones, or will they want to be able to use their consumer smartphone for business as well? If they had and learned an iPhone or Android device, will they want to learn a new platform for their business phone, or will they prefer to use one like they already know?
- run4yourlives 15y agoI didn't say it would be a cakewalk... I said it's preferable to trying to beat Apple at a game they are champions at. It's like trying to win a war against the US by building a better air force...
- ebiester 15y agoThe target market wants one phone. However, the target market doesn't care about the same things that the iPhone or Android delivers. They may want a game or three, but the emphasis is not the same. People attracted to blackberries are not the type of people that are going to care about having the latest graphics. Long battery life, a good web experience, and a good enterprise experience is something nobody else is doing. Mind you, RIM could build on android and provide the same thing...
- Apocryphon 15y agoWell, one would hope that these professionals need fancy high-security/advanced enterprise features more than they want to play Angry Birds or snap pictures at the office party. But then recent news would show that "elite VIP types" don't practice a lot of discretion with their phones to begin with.