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Nielson's data: http://blog.nielsen.com/nielsenwire/online_mobile/in-us-smartphones-now-majority-of-new-cellphone-purchases/ http://blog.nielsen.com/nielsenwire

Nielson's data: http://blog.nielsen.com/nielsenwire/online_mobile/in-us-smartphones-now-majority-of-new-cellphone-purchases/ http://blog.nielsen.com/nielsenwire/online_mobile/in-us-smar... Nielson's analysis is equally bad. FTA, "Android share of recent acquirers flattened in 2011; Apple is now driving smartphone growth." This is simply not true. Android is still grabbing the largest portion of new smartphone users.

imperialWicket 15y ago
The analysis and wording are misleading, but I find it hard to believe that no one identifies the Verizon iPhone launch as a motivator for these numbers. There's a clear stall in new smartphone user iPhone purchases that starts right after WSJ announced the Verizon iPhone launch. There's also a clear spike when the Verizon iPhone launch occurred. I guess you could say Apple's departments handling marketing and Verizon launch details are driving smartphone adoption.