I haven't used Sparks, but I can say this: my primary use for a social network isn't discovering new content. There are already so many awesome ways of doing th

I haven't used Sparks, but I can say this: my primary use for a social network isn't discovering new content. There are already so many awesome ways of doing that. Google Reader or StumbleUpon or Reddit or Delicious seem like better ways of discovering new and interesting content about a certain topic. But maybe Sparks will succeed because it will be a lot simpler to use than these other options and it will be built into some people's primary social network. Here's a quote about Sparks from the Wired article on Google+: The signals that Google looks for in determining Sparks content is freshness, a visual component (videos will rank highly), and the degree to which the content is virally spreading on the net. http://www.wired.com/epicenter/2011/06/inside-google-plus-social/all/1 http://www.wired.com/epicenter/2011/06/inside-google-plus-so...