The existence of "reasonable alternatives" is largely irrelevant. Firefox is a reasonable alternative to Chrome, and yet very few of the people I tell about Chr

The existence of "reasonable alternatives" is largely irrelevant. Firefox is a reasonable alternative to Chrome, and yet very few of the people I tell about Chrome's tracking switch - they just don't care. Same for Protonmail/Gmail, iOS/Android, Linux/Windows (yeah, yeah, not everything runs on Windows - nobody I know will even attempt to dual-boot and do what they can on Linux), dumb/smart TVs (yes, reasonable dumb TVs exist - the Spectres, most notably). This is a willingness issue, not a lack of reasonable alternatives, in the majority (not all) of markets.