The thing is, you can have negative feelings about tiktok (I am) without thinking that their jobs service is useless or doomed to failure. I'm not much of a so

The thing is, you can have negative feelings about tiktok (I am) without thinking that their jobs service is useless or doomed to failure. I'm not much of a social media user, despite being of an age full of extremely active users. I find Tiktok in particular annoying, like someone took the inauthenticity of mediocre YouTube creators and decided that every user in the network should ape it. But that has nothing to do with the jobs service, the fact that it may expand a company's recruiting reach or provide opportunity to those who don't fit well into the stodgy workflow of traditional job apps. Just because the tiktok application format wouldn't fit my co's hiring doesn't mean that there aren't tons of jobs for whom a short demonstration of personality and creativity is signal as useful as a resumé.