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Your last statement runs contrary to centuries of business evidence. "Build it and they will come" is a myth.
by throwaway3699 5y ago
Your last statement runs contrary to centuries of business evidence. "Build it and they will come" is a myth.
- SuoDuanDao 5y agoThat is only true while people don't know your product exists. Once they know it exists they try to get an unbiased review; advertising can't provide that.
- throwaway3699 5y agoThis isn't how regular people think though. When presented with X products, with different features but generally good quality, people choose with their gut. You are an extreme minority if you deviate from this pattern. Not to mention, most products can't carry themselves by word of mouth. Only a select few. Advertising prevents concentration of mindshare.