I think it depends a lot on your target audience. Engineers (at least in my locality in California) tend to prefer direct, casual language and to a great degre

I think it depends a lot on your target audience. Engineers (at least in my locality in California) tend to prefer direct, casual language and to a great degree even have a grudge against overuse of formal language and formalities. We love things that speak to us in our day to day language. I suppose if you're pitching a product to lawyers, then sure, bring on the notwithstanding hitherto aforementioned gibberish and I'm sure they'll feel right at home thereinafter. :)