3 ms·
A subtle distinction here: The goal is not for the company to look diverse but rather for the product/service to appeal to a diverse customer/user base. This is
by blululu 5y ago
A subtle distinction here:
The goal is not for the company to look diverse but rather for the product/service to appeal to a diverse customer/user base. This is a formidable design challenge. Depicting the full range of human life is not really possible with half a dozen images. The solution that everyone has landed on is to lower the fidelity of the representation. If we get rid of photorealism, 3d features, texture and other high resolution features, then a single illustration can encompass a much greater slice of humanity than a photograph could. I'm sure that there are other solutions to this design problem but I don't think that anything will replace the Memphis aesthetic until people understand the needs that led to its ubiquity. Any alternative aesthetic will need to satisfy the same basic business requirements.