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For a select few: Yes. For most: No. Joining that select few is extremely hard, and becomes harder as the space gets more crowded. The winners approach it as
by PragmaticPulp 6y ago
For a select few: Yes.
For most: No.
Joining that select few is extremely hard, and becomes harder as the space gets more crowded. The winners approach it as a business with a lot of effort, money, and even risky bets poured into making it work.
The real money doesn’t come from YouTube any more. It comes from sponsorships. You have to be able to invest the years it takes to build an audience of millions before you can get decent sponsorship money.
- vijayrs 6y agoHow do these sponsorships even work? Do the content creators work directly with companies or does some agency negotiate on their behalf?
- thinkingemote 6y agoTwitch has a kind of internal programme for sponsorships (as a twitch partner is basically a worker for Amazon), some streamers get approached directly but larger streamers have agencies to do the work for them which seems more effective. Some of the old school eSports teams are now also agencies for streamers.
- AlchemistCamp 6y agoOr just get a thousand followers who care enough about what you make that many will pay for more. That's what I did.