5 ms·

In the early days of cable television, there were no commercials. But, we know how that ended up. https://www.nytimes.com/1981/07/26/arts/will-cable-tv-be-inva

• Judgmentality 5y ago
  And that's why we have Netflix today. If Netflix started pushing commercials I'd leave immediately, and I think a lot of other people would too. Meanwhile Netflix is printing money like crazy.
  • oehpr 5y ago
    Netflix did start pushing commercials. They started testing pre-rolls in 2017. They faced huge backlash over it, but they still want to.
    • pgayed 5y ago
      Despite 429 points (ATOW), this article is no longer visible from the hn main page.
    • boredwithlife 5y ago
      The push now is to have ai-generated items in the show to be used for advertising. That can on the table: it may be coke for you but Pepsi for your friend. The background radio ads in the show, maybe direct advertising. More subtle, still print
  • cwkoss 5y ago
    They've really gone right up to the line with autoplaying trailers from the browse screen though...
    • nogbit 5y ago
      You can disable that in the settings menu
  • banana_giraffe 5y ago
    Amazon Prime Video has pre-roll ads now. Granted they're all for other Amazon Prime Videos, but they're still ads. I feel like we're in a long game of "boil the frog" till one day we're happy that our favorite service only has one or two ads.
    • maximegarcia 5y ago
      Yeah, and it is very annoying.
    • tomjen3 5y ago
      I don't want to defend Amazon for that, but are they at least still skipable?
      • enonevets 5y ago
        Yes
      • marsokod 5y ago
        I've had a few where the skip button was not available. Clicking on the button would just pause the ad.