In almost all these cases the doctor should know what the patient needs, pushing patients to ask their doctors about certain medicines. The one case I think dr

In almost all these cases the doctor should know what the patient needs, pushing patients to ask their doctors about certain medicines. The one case I think drug ads are legitimate is when it's a dramatic improvement in treatment for a live-with-it type condition. The prime example would be Viagra--before Viagra there were not any good options, a patient very well might not mention it to their doctor so the doctor wouldn't know to suggest it. Thus "talk to your doctor about new options for erectile dysfunction" ads should have been acceptable to run for a while. I'm not sure what the medical situation was when the overactive bladder ads were coming out, that one might also be acceptable. I can't think of anything else right now.