It's not one step removed, it's 90 steps out of 100 removed, right? The important part here is the consumption of resources, 90% less land/water/energy also mea

It's not one step removed, it's 90 steps out of 100 removed, right? The important part here is the consumption of resources, 90% less land/water/energy also means 90% fewer animals that had to die for the product. (Also we could enforce more environmental protection measures while still being able to feed everyone.)