Nobody, personal meanings to the word vary too much - that's kind of my point :-) At the end of the day, somebody chose to use that word to describe a culture,

Nobody, personal meanings to the word vary too much - that's kind of my point :-) At the end of the day, somebody chose to use that word to describe a culture, and anyone with no information about that culture is going to make wildly wrong predictions based on the statement. Choosing words and phrases that communicate meaning accurately is pretty much the fundamental responsibility of journalism, and I'd describe this as a failure.