Seems like they're trying to avoid the "NYT problem" - the minute they open a new product, the NYT and other pubs write it up, everyone floods it and sees if th

Seems like they're trying to avoid the "NYT problem" - the minute they open a new product, the NYT and other pubs write it up, everyone floods it and sees if they like it... gives them no ability to tweak / improve the service iteratively with real life users (which is so important for social services, where alternative agendas are a huge issue) before the world rushes in. So I think a limited-access launch is totally understandable, if a bit frustrating for those of us who expect we should be able to see everything on day one.