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They really didn't. Facebook had a small target audience originally. You also had to know somebody to get it. Rather than having a closed beta, they were bui
by trafficlight 15y ago
They really didn't. Facebook had a small target audience originally. You also had to know somebody to get it. Rather than having a closed beta, they were building scarcity and exclusivity at the beginning.
- madmanslitany 15y agoThe exclusivity was also emphasized by everyone knowing it had come out of Harvard at the very beginning, which had and has a social cachet that Google Plus won't.