The fixed point could be the product you've already built, but it could also be the team you've already assembled. If you've got a team you believe in and a pro

The fixed point could be the product you've already built, but it could also be the team you've already assembled. If you've got a team you believe in and a product that's not gaining traction, pivot on the team and create a new product. In my opinion, you're only starting over if you dissolve the legal entity, thus giving up the team and any funding they may have received.