Amazon uses this exact strategy. They write the press release first, then work backwards to design the product. https://medium.com/intrico-io/strategy-tool-ama

Amazon uses this exact strategy. They write the press release first, then work backwards to design the product. https://medium.com/intrico-io/strategy-tool-amazons-pr-faq-72b3e49aa167 https://medium.com/intrico-io/strategy-tool-amazons-pr-faq-7...