But how does this help me as a user? Affiliate links are often hidden, and depending on the system might even lead to higher prices, because the shop is offset

But how does this help me as a user? Affiliate links are often hidden, and depending on the system might even lead to higher prices, because the shop is offsetting the affiliate program cost. Whether the company does A/B testing, what does that have to do with me? That also can be implemented without external trackers and just be set in a session. So I would say it’s a net-positive.