I don't get why everyone thinks this is so bad. It's great and free publicity for the photographers. They are trading their time for something that will bring t

I don't get why everyone thinks this is so bad. It's great and free publicity for the photographers. They are trading their time for something that will bring them future business and will get them attention to get paid jobs. While I don't do photography anymore I'd take this in a heartbeat. Clear win for the photographers. Note that TV has a history (game shows) of trading free products in exchange for media mention (and this is way better than that).