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The policy recently changed and now officially allowable. They used to even have a tool to test the old 20% rule [1] But still their algo doesn't promote heavy
by dillondoyle 5y ago
The policy recently changed and now officially allowable. They used to even have a tool to test the old 20% rule [1]
But still their algo doesn't promote heavy text as much. It's a black box; ads aren't as simple as highest bidder, FB takes engagement on a per user basis into account and evidently heavy text lowers.
Which is ironic given they added those text only posts & the takeover of Memes which at least for me drove my personal browsing to IG only. And now that's starting to go the same way. maybe meme-ification is humanly inherent lol. I'm starting to unfollow friends who only post those inspirational memes and crap. I just want photos, inspiring content from creators/athletes that are relevant to me, and family updates.
https://www.facebook.com/business/help/980593475366490?id=1240182842783684 https://www.facebook.com/business/help/980593475366490?id=12...