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The "you" here is someone buying a mined diamond. I would imagine you're right on status being one of the top reasons someone buys a diamond in the first place.
by lewisflude 5y ago
The "you" here is someone buying a mined diamond. I would imagine you're right on status being one of the top reasons someone buys a diamond in the first place. There's other reasons (aesthetics, tradition), but I think the earth diamonds status as a rare expensive thing and it's artificial scarcity is what keeps them so desireable.
- lotsofpulp 5y agoYes, so my point is it does not have much to do with the story of the diamond.
- lewisflude 5y agoI'd argue that the fact that they're rare, special things found in the earth is a big part of the story. At least from people I've talked to who prefer earth grown diamonds, this is something that's come up multiple times. However, people always turn a blind eye to the part of the story that involves cruelty, which is largely down to De Beers excellent marketing and creation of artificial scarcity.