3 ms·
People debate if Apple is about primarily hardware or software but I posit their forte is marketing. They make good products but also consistently beat out supe
by tootie 6y ago
People debate if Apple is about primarily hardware or software but I posit their forte is marketing. They make good products but also consistently beat out superior competition by engineering desirability.
- smichel17 6y agoThey're a fashion company, which happens to produce hardware and software. A bit like Riot Games is an art company which happens to produce League of Legends (like Valve / TF2 and hats/collectibles before them).