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Proof of that is the success of airlines like Ryan Air. The CEO (don't remember his name) said something like: people don't care about drinks and pretty steward
by o1iver 15y ago
Proof of that is the success of airlines like Ryan Air. The CEO (don't remember his name) said something like: people don't care about drinks and pretty stewardesses, they care about getting cheaply from A to B (even if it means shitty seats, no food, earlier boarding times, etc...).
- estel 15y agoMichael O'Leary is a brilliant example of a CEO who is almost the complete polar opposite of Branson in every way except one: he uses his own persona and personality in the media to really drive Ryanair's value propositions forward. His widely publicised (and blue-sky) proposals, amongst others, to have only one co-pilot per flight, ask passengers to load their own baggage, and have standing-only sections are great examples of this. Edit: his proposal to remove all but one lavatory to make room for extra seating and charging for use of the remaining one is textbook.