25 ms·

Why?

• pixl97 6y ago
  Many companies have the revenue of Apple. Few have the profits. Something has to have a high profit margin somewhere.
  • olliej 6y ago
    Their profits aren’t close to 78%, they make more profit than other companies because they aren’t perpetually doing race to the bottom pricing. Every machine and device they sell is a high end (in market sense) for that category of device and so has high end margins.