Salesforce is a master work of lock-in-as-a-product (LIAAP). The best part is that it’s not even a good or original product. It’s success lies in the company’s

Salesforce is a master work of lock-in-as-a-product (LIAAP). The best part is that it’s not even a good or original product. It’s success lies in the company’s ability to sell a mega package of trivial CRM systems to non-technical sales people. It may eventually wear thin but it’s target demographic is spectacularly niche and self-consuming that there’s little need to disrupt it. And while sales people tell other sales people they need Salesforce in order to not maintain a software stack of their own. Those same other sales people turn around and tell developers to maintain integration with the Salesforce APIs.