I think there's a bit of a difference writing an opinion piece on the blog vs going to a negotiating table with the union. Also the union management is not the

I think there's a bit of a difference writing an opinion piece on the blog vs going to a negotiating table with the union. Also the union management is not the pilots. They're there to engage the airline management & perhaps they thought asking for Branson might get more publicity or maybe he'd bring something new to the table. I am doubtful the pilots expected his opinion would differ much from management.