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This is interesting but I also wonder where the effect tapers off. I'm working on a startup in a particular space, and almost all competitors have high ratings
by noodle 5y ago
This is interesting but I also wonder where the effect tapers off. I'm working on a startup in a particular space, and almost all competitors have high ratings on marketplaces but behind the scenes we know their churn is HUGE because people strongly dislike the products. Are some products just polarizing such that the highs and lows will be more willing to submit ratings while the displeased but unmotivated mids won't bother with a rating but will still churn?
- visox 5y agowish i could filter by Churn Rate, that would be a killer filter :)
- lwansbrough 5y agoYou can almost certainly get that information from somewhere, as virtually every app is sharing data with advertisers, or is directly showing ads which can track lifetime usage.
- rozab 5y agoPeople don't leave a bad review because they realise they don't need or aren't very interested in an app. It's because they need or want to use the app but are prevented from doing so by bugs or other issues.
- tlogan 5y ago> > bugs or other issues > Other issues == not free. I have some experience running apps with 1M or more users. In my experience, I see that 10% of bad reviews are due to bugs while 90% are because a user really needs the app/service, but it is not free. Which also means this: if the application is useless (and just steals your data), then it will have good reviews.
- fuzxi 5y agoI'm a little confused. These users are paying for the app and then leaving reviews to complain about having to pay (and maybe refunding afterwards)? Or they review the free version of a paid app to complain about the price of the paid app?
- abricot 5y agoMost likely they are free apps, but the features they want are in-app purchases.
- tlogan 5y agoTo clarify - these are “free” apps with paid upgrade. Basically some free users when presented with “you need to upgrade to use this” will leave a bad review. And that is 100% logical: some users believe that all online software should be free. And they never pay for software at all (since their company or school pays, etc. - but they don’t).