I think part of the obsession is that it capitalizes on people's wish to express themselves. Not all of us have the talent to write coherent essays or draw clic

I think part of the obsession is that it capitalizes on people's wish to express themselves. Not all of us have the talent to write coherent essays or draw click-worthy pictures, but all of us have the ability to create short soundbite-like comments, and most of us think we are delicate unique snowflakes with interesting lives. Furthermore, tweets by its very form excludes the responsibility of having to explain one's thought. Welcome to the Brave New World of communication: No preamble, no annecdote, no characters, no setup-climax-resolution, no redaction of logic, no point and counter point, no analysis, no data, no citations needed. There is no "reason to be" -- there just is.