If Apple never had an App Store, then this wouldn't be a problem, true. There would be no "30% cut for almost nothing". But would people buy as many iPhones i

If Apple never had an App Store, then this wouldn't be a problem, true. There would be no "30% cut for almost nothing". But would people buy as many iPhones if they were restricted to Apple-only services? Some might. I would expect more people would buy into more "open" ecosystems. I could be wrong -- and Apple has every right to shut down their App Store to find out.