4 ms·
Good question! Discrimination can pop up at many points throughout the on boarding process, so it is important that you check who your people are often and at m
by geoduck14 6y ago
Good question! Discrimination can pop up at many points throughout the on boarding process, so it is important that you check who your people are often and at multiple check points.
At the point of advertising, we check things like: demographics of who viewed the add (sometimes we have to run ADDITIONAL targeted adds to balance out an initial add placement), demographics of who "clicked" to our website, demographics of who applied
Are all possible places to monitor. Also, we get to use FUN MATH!
- jliptzin 6y agoThat sounds like something maybe 0.1% of credit card issuers actually do.
- geoduck14 6y agoHmmm... ok. The antidote I shared is when I was hanging out with the mortgage folks. I assumed it was applied to the credit card division. It is surely possible, and an acceptable solution.
- salawat 6y agoThe mortgage bit is the key there. Red-lining started out as a phenomena in mortgage offerings, so it makes sense that they'd be going over and above to keep their noses clean. Credit cards as a general thing though? Nah. Though I'd be stoked to see that change in the years to come.