I don't personally write Rust for a living, but it's a chicken and egg problem. The industry wants to start using it but can't find dev with commercial x years

I don't personally write Rust for a living, but it's a chicken and egg problem. The industry wants to start using it but can't find dev with commercial x years experience to have the confidence to invest in it and the developers can't get professional experience because they can't find a job in rustland yet. This doesn't happen in PHP due to the age and spread of the language (for better or worse). So I think it's a timing issue. If the language is solid and solves a problem uniquely and is well received where it is used (and not just some freak example in a company somewhere with a blog post "we use this and it's the best!") - it will pierce through after X years.