Exactly. Fried onion rings will beat fake-mozzarella sticks every single time, simply because that dish was designed and intended to be vegetable-based from th

Exactly. Fried onion rings will beat fake-mozzarella sticks every single time, simply because that dish was designed and intended to be vegetable-based from the beginning. Want to make classic onion rings full vegan? Substituting vegetable oil for lard is far less drastic than trying to come up with a substitute for cheese. Pizza? There are many pizza recipes that do not involve cheese at all! Try a no-cheese pesto or something. It makes little sense to me. But I suppose I have relatively few food cravings. If you're trying to avoid dairy and and every week you just need cheese sticks or pizza, then I guess that's the market this is aimed at?