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First, CRM is an essential business function. CRM software helps business organize data around customers,so even if Salesforce declines, your knowledge will map
by indymike 6y ago
First, CRM is an essential business function. CRM software helps business organize data around customers,so even if Salesforce declines, your knowledge will map to whatever is next.
Second, if you want to love doing work with Salesforce or any other CRM, you have to really like business processes, otherwise, it will feel like boring CRUD work... So much of day-to-day for sales and customer success is spent working with really awful software (and lots of great software, badly configured), with lots of double data entry and copy-pasta going on. If you can help integrate, automate and build decent UIs, you are going to do very well.
Finally, when you become an expert on enterprise software three things will create opportunity: new features to implement/customize, new customers to migrate and price sensitivity. With Salesforce, even though they are a leader both situations are great for a consultant. Salesforce customers are also willing to spend money, and aren't as price sensitive (this is a good thing) as users of many other CRMs are.