If showing your costs puts your product in a good light, then do it, if it doesn't, don't. The article just shows that cost breakdown is one thing you can use i

If showing your costs puts your product in a good light, then do it, if it doesn't, don't. The article just shows that cost breakdown is one thing you can use in your marketing. It is the same as showing where your ingredients come from. No product will show "made with GMO corn from the most productive industrial farms". If it is shown, it means there is something desirable about it. Transparency isn't always a good thing. I think JCPenney’s tried it, and it was a huge marketing failure.