The old iMacs were also pretty thin, relatively speaking. And they did emphasize that a lot in marketing. But they did choose to make the new iMacs thin rather

The old iMacs were also pretty thin, relatively speaking. And they did emphasize that a lot in marketing. But they did choose to make the new iMacs thin rather than small, they could have tucked the computer part behind the display and done away with the chin, but they didn't.