4 ms·

What benefit would it give Apple to have all of Android users on iMessage? It’s not like they inject ads into your messaging streams/ they left money on the tab

by cududa 5y ago

What benefit would it give Apple to have all of Android users on iMessage? It’s not like they inject ads into your messaging streams/ they left money on the table to benefit another product? To me, forcing them to make an Android version of iMessage would be pretty anti-American. Domestically they have 20-30% market share, and there’s 0 revenue to gain from an Android version except the tenuous concept that maybe they could use it to upsell someone to iOS? Idk, I agree with you here. Doesn’t seem clear to me why they should be obligated or compelled to ship iMessage for Android. Sure, Apple Music, because there’s a fee attached to it, but do you think Android people would pay a few bucks a month for Android? Could they upsell it to another product like cloud storage? Would they a) want the scrutiny that comes with and iCloud upsell b) security risk from enabling iCloud on an unmanaged platform

AgentOrange1234 5y ago
Even without direct monetization, there could be advantages for Apple? - It’d be compelling for a lot of Android users and would probably be widely installed. This would give Apple a strong foothold onto Android devices. They could perhaps build on that for their services. - For iOS users, this might make features like Apple Pay and sending songs more universal/reliable, which might provide more of a moat against Venmo, Android Pay, Spotify, etc. It’d also give a better privacy/security story if your messages aren’t converted to SMS. - If it was sufficiently popular, it could provide Apple with a credible retaliatory move in case Google yanked something important from iOS. - It would weaken the value proposition for important competitors like Facebook. Why let scary FB messenger on your phone if you can talk to everyone over iMessage? I know nothing and this is just spitballing. Maybe nothing here outweighs keeping it exclusive to iOS, but Apple getting some of their software used far and wide seems like it could have real upside.

by cududa 5y ago

AgentOrange1234 5y ago

Even without direct monetization, there could be advantages for Apple? - It’d be compelling for a lot of Android users and would probably be widely installed. This would give Apple a strong foothold onto Android devices. They could perhaps build on that for their services. - For iOS users, this might make features like Apple Pay and sending songs more universal/reliable, which might provide more of a moat against Venmo, Android Pay, Spotify, etc. It’d also give a better privacy/security story if your messages aren’t converted to SMS. - If it was sufficiently popular, it could provide Apple with a credible retaliatory move in case Google yanked something important from iOS. - It would weaken the value proposition for important competitors like Facebook. Why let scary FB messenger on your phone if you can talk to everyone over iMessage? I know nothing and this is just spitballing. Maybe nothing here outweighs keeping it exclusive to iOS, but Apple getting some of their software used far and wide seems like it could have real upside.