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I'm interested in the same question but from the opposite point of view: with the M1 a resounding success, is there a need for M2 through 5 to be a huge improve
by zemvpferreira 5y ago
I'm interested in the same question but from the opposite point of view: with the M1 a resounding success, is there a need for M2 through 5 to be a huge improvement? Asides from marketing.
My daily driver is a 2015 Macbook Pro. My iPhone is a 2016(?) 6S. My iPad is the original Air. I'd be happy to upgrade but for someone who lives in Books, Safari and Excel all day, they all work fine. I just can't justify it.
The M1 equivalents are leaps and bounds faster and there are plenty of people who need that power and more but... will 99.995% of Apple users notice further upgrades? Where do we go from here? What's the future of personal computing?
(Fingers crossed for lightweight fully immersive no wires VR in five years)
- npunt 5y agoApple is generally about two things: incremental improvement and the complete package. This lets them diversify the yearly 'wow' upgrades across many components: cpu, graphics, camera, display, IO, battery, chassis, etc, based on whichever step changes reach maturity that year. For instance, this year is not only the year of the M1 but also the Mini-LED ('XDR') displays we see on the new iPad Pro. 1000nits (peak 1600) is a massive improvement as is the improved contrast. Meanwhile users are on their own personal replacement cycle (say 2-4 years for phone, 3-6 years for iPad and Mac). So by the time the user is thinking about replacing their device, there's several years of accrued changes across many/most components that make the latest device really compelling. You're right that at this point all the Apple devices have at least a good 5-6 years of 'works fine' in them. But this fall when you go to look at a new MacBook Pro and it's got an XDR screen and an M2 chip that together have you 3-5x screen brightness (vs your 2015's 300nits), 3-5x graphics, 2-3x cpu, 2-3x battery life, better webcam, etc, all compared to your slowly wearing out macbook... that'd look pretty darn enticing to anyone. As for the future? At some point component capabilities (like cpu/gpu perf per watt) reaches a point when entire new categories are unlocked, like AR/VR or computational photography effects, but those have to be incremented to as the pace of component progress allows.
- zemvpferreira 5y agoI think you're generally right but bizarrely I'm dreading the day when I have to replace my stuff. I love my phone's TouchID, size and headphone jack. And my Macbook was peak touchpad/keyboard (I actually bought a 2019 and resold it within days). Here's to hoping good stuff lasts 10 years.
- singhrac 5y agoApple will keep innovating; for a long period there their A-series chips were more than an iteration ahead of the comparable Snapdragon, but they never slowed down. I'm sure they'll increase the graphics performance and make NVIDIA-level GPUs at some point, probably to drive VR/AR. Maybe they'll try to take the premium server market too (e.g. Graviton for non-cloud offerings).