1. This is a great idea. The only thing that has prevented me from already implementing this idea is the nature of IP locationing, which seems to be spotty at b

1. This is a great idea. The only thing that has prevented me from already implementing this idea is the nature of IP locationing, which seems to be spotty at best. 2-4. I was under the impression that Facebook ads, by and large, were not very effective. How are they compared to Google ads in terms of ROI? Thanks for your ideas, though. I'm not very good at the marketing side of building a site. I always build an app that basically caters to what I want, and then have no idea of how to grow it from there, so I like to hear from others.