4 ms·
They work quite well in a physical magazine. They're much larger than the surrounding text, and catch your eye as you flick through the pages. They're chosen to
by quietbritishjim 6y ago
They work quite well in a physical magazine. They're much larger than the surrounding text, and catch your eye as you flick through the pages. They're chosen to pique your interest so that you end up reading the whole article.
On a website, where you only see these pull quotes if you've already made a decision to read through the article, and they're not even any bigger than the regular text, they make no sense at all.
- jameswst 6y agoThank you for this feedback! I'm the editor at Capital Daily, and I struggled with the decision whether or not to use pull quotes. I agree that our site's pull-quote format is too small, so they look weird, but I did want to give people who are scanning a chance to drop in in different places. I guess that wasn't achieved here.
- klyrs 6y agoIt's a pet peeve of mine. In a single-column format they're redundant and distractingly out of context.
- quietbritishjim 6y agoThanks for your positive response! I found the pull quotes odd but not enough to detract from the quality of the article - which is phenomenal.