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this is also something that im sure many friends of mine are tired of me talking about. "buy/purchase it now!" buttons are far more effective marketing-wise tha
by 0_gravitas 5y ago
this is also something that im sure many friends of mine are tired of me talking about. "buy/purchase it now!" buttons are far more effective marketing-wise than "license it now!", which is one of the reasons why these companies are going to hang on with all the claws they've got.
- dane-pgp 5y agoCouldn't companies just put "Licence to watch..." in small print above the name of the movie/item and then still say "Buy now!" on the button, because you are buying the licence?
- sellyme 5y agoIn some countries, absolutely. In countries with consumer law, no. For example, where I live (Australia), it's absolutely unambiguously illegal to mislead the consumer. It's pretty obvious to everyone that putting "BUY!" in 72pt font and then a tiny "...a limited-time license" somewhere else on the page is misleading, as the word humans use for that is "rent", and therefore it would be false advertising.