4 ms·
Not to be that person, but it's 'LEGO', whether singular or plural. I used to work for LEGO and they would take this really seriously. Similar to 'deer', one L
by lostgame 6y ago
Not to be that person, but it's 'LEGO', whether singular or plural. I used to work for LEGO and they would take this really seriously.
Similar to 'deer', one LEGO brick is one LEGO brick. A pile of LEGO bricks is still a pile of LEGO bricks. :)
https://twitter.com/lego_group/status/842115345280294912 https://twitter.com/lego_group/status/842115345280294912
- InitialLastName 6y agoLEGO (the company)has to take it seriously because they have to defend their trademark. Likewise, the manufacturer of hook-and-loop fabric closures has to be very clear [0] when a hook-and-loop fabric closure is their product or not, but lay-people are happy to call them all Velcro. [0] https://www.velcro.com/about-us/trademark-guidelines/ https://www.velcro.com/about-us/trademark-guidelines/ Edit: pronouns not my game
- detaro 6y agoHow is that relevant to the plural case?
- em-bee 6y agoi think you meant to say "their trademark"
- InitialLastName 6y agoYeah fixed.
- spijdar 6y agoLike someone mentioned in another thread (edit: and another reply written while I typed this), LEGO the company cares about this for trademark reasons -- they don't want the word to become generic and lose trademark protections. In the US, I've never actually heard someone use the "correct" plural, everyone just says "Legos", which makes it reasonably correct IMO. That said, I've heard "LEGO" plural occasionally in Europe, more people seem to care across the pond.
- dsr_ 6y agoLEGO fan for 40+ years here, last set purchased a couple of weeks ago. Don't bother doing this. - People who care will notice that other people who care use the term appropriately, and will do it themselves. - People who don't care won't, and will be annoyed if you correct them. You can use the difference as a shibboleth.