"Part of the reason Apple can get away with doing this is that — and let’s be honest — it’s been selling badly underpowered systems at certain price points." T

"Part of the reason Apple can get away with doing this is that — and let’s be honest — it’s been selling badly underpowered systems at certain price points." There is also market share. Being more affordable to more people means more sales. True, Apple has always positioned itself as premium. That will remain. Now it will be a higher value as well.