> Most business can't rationally avoid picking a cloud provider option - and that often means choosing between AWS, Azure or Google Cloud. It looks like this l

> Most business can't rationally avoid picking a cloud provider option - and that often means choosing between AWS, Azure or Google Cloud. It looks like this lie has been repeated long enough it became a reality for some people. Yes, you can perfectly avoid using a "cloud provider", as millions of businesses worldwide already do, from small companies to largest tech businesses (for drastically different reasons though).