Plus a healthy dose of making up or adjusting stories to fit whatever they're writing about. Self-help and pop-business books do the same thing, a lot. It's a s

Plus a healthy dose of making up or adjusting stories to fit whatever they're writing about. Self-help and pop-business books do the same thing, a lot. It's a similar style. I think people who are really good at the "tell me about a time when X" questions in interviews do some of the same (likely leaning more to adjusting than completely making them up, but I wouldn't be surprised if I'm wrong about that and well-told, rehearsed fiction gets you the best results there)