That is takes $320k and 12-18 months to stand up a new retail space with a full interior refresh in a city like San Francisco is not that surprising. Also, not

That is takes $320k and 12-18 months to stand up a new retail space with a full interior refresh in a city like San Francisco is not that surprising. Also, not that it takes anything away from the point of the article, but it seems like Mr. Yu may have committed more cash up front than was necessary. I could be wrong but rent, legal, and architect seems like it could have been half that. Sweat equity excluded of course.