Good point, but really it's more about usability than anything else. Imagine that the M1 wasn't actually faster than just about everything out there. But also

Good point, but really it's more about usability than anything else. Imagine that the M1 wasn't actually faster than just about everything out there. But also imagine that the new design decisions, the improved memory allocation methods, the significantly better power usage, and the materially lower price meant that it was faster, took less memory and less power for lots of things, or even for most things. Would it be compelling for people who already have Intel to move? No. But would it be preferable to choosing Intel for a new machine? Certainly, at least for low-end models and applications. And look at what Apple has done - the M1 is in the mini, the Air, the smaller (usually lower end) MacBook Pro, and now the 24" iMac (which is the lower end iMac). So, even though the M1 kicks Intel's ass, Apple is still playing it safe. There'd be plenty of reason to choose ARM over Intel even if performance wasn't clearly better :)