All online "journalism" which uses advertising as its main source of revenue does exactly this. For example in Australia we have news.com.au who uses the exact

All online "journalism" which uses advertising as its main source of revenue does exactly this. For example in Australia we have news.com.au who uses the exact same tactics. In fact their headlines and blurbs are even shorter than Daily Mails, forcing you to click to learn what the carefully worded (yet extremely manipulative) headline is talking about. This is not exclusive to Daily Mail.