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I must be on a different AB test, but Apple really isn't pushing the memory/RAM (even today) in their compare tool [1] or iPad product pages. I'm not saying th
by schappim 6y ago
I must be on a different AB test, but Apple really isn't pushing the memory/RAM (even today) in their compare tool [1] or iPad product pages.
I'm not saying this is a good thing, it is just a strategy Apple has taken.
My guess is that the bulk of the target market doesn't know the difference between RAM and storage, and Apple marketing wants to keep things simple.
My company sells Raspberry Pis in Australia, and I can attest that I also encounter folks confused by the difference between RAM and storage. I think it is fair to say you'd expect the Raspberry Pi target market to be more savvy. I can only imagine what Apple deals with!
[1] https://www.apple.com/ipad/compare/ https://www.apple.com/ipad/compare/