That's better, but why not use the actual title? The link to patagonia.com makes clear how "We" is. The guidelines specifically ask: > "Otherwise please use th

That's better, but why not use the actual title? The link to patagonia.com makes clear how "We" is. The guidelines specifically ask: > "Otherwise please use the original title, unless it is misleading or linkbait; don't editorialize." https://news.ycombinator.com/newsguidelines.html https://news.ycombinator.com/newsguidelines.html It looks like the title + subtitle is too long colonized, so you could use an em-dash: "Beyond the Office, Out of the Landfill—Why We’re Transitioning from Adding Logos"