3 ms·
Beyond the Office, Out of the Landfill—Why We’re Transitioning from Adding Logos
- davidw 6y agoThe key point, which doesn't have a lot to do with 'tech bros' necessarily: > What we’ve learned is that adding an additional non-removable logo reduces the life span of a garment, often by a lot, for trivial reasons. People change jobs, and the extra logo makes for an awkward re-gift. People tend not to pass logo’d gear down to their kids, and not everyone wants to be an advertisement on weekends, even if they’re proud to go into work on weekdays. The result? Perfectly good gear ends up forgotten in the closet—or worse, gets tossed in the trash. My local bike team had Nano Puff jackets with logos for those who wanted to buy them, on occasion, and our sponsor is a beer company, not a tech firm.
- bigiain 6y agoFrom the guidelines: “ Otherwise please use the original title, unless it is misleading or linkbait; don't editorialize.”
- cwwc 6y agogot it - thanks
- chrispeel 6y agoLove it! I'm not certain that every company needs to do this, yet I think this is a great experiment by Patagonia. (BTW, I think a better title is "Patagonia will not add third-party logos to their apparel")
- cwwc 6y agogood call
- yuppie_scum 6y agoI have a Better Sweater jacket with my former company’s logo on the arm, luckily it’s subtle enough that I forget it’s there.
- Nicksil 6y agoI'm a little lost. Current title is >Patagonia cuts ties with tech bros; won't add logos I read the linked text, but didn't mention anything about tech, bros, etc. I'm likely missing some obvious context, but have no idea what cutting ties with tech bros has to do with this. Little help?
- minimaxir 6y agoFrom 2019: https://www.buzzfeednews.com/article/katienotopoulos/patagonia-power-vest-policy-change https://www.buzzfeednews.com/article/katienotopoulos/patagon...
- cwwc 6y agohttps://www.linkedin.com/news/story/patagonia-cuts-ties-with-tech-bros-5044988/ https://www.linkedin.com/news/story/patagonia-cuts-ties-with...
- grzm 6y agoTitle has been editorialized. Actual title: "Beyond the Office, Out of the Landfill: Why We’re Transitioning from Adding Logos"
- cwwc 6y agochanged, thanks
- grzm 6y agoThat's better, but why not use the actual title? The link to patagonia.com makes clear how "We" is. The guidelines specifically ask: > "Otherwise please use the original title, unless it is misleading or linkbait; don't editorialize." https://news.ycombinator.com/newsguidelines.html https://news.ycombinator.com/newsguidelines.html It looks like the title + subtitle is too long colonized, so you could use an em-dash: "Beyond the Office, Out of the Landfill—Why We’re Transitioning from Adding Logos"
- cwwc 6y agofair enough!